Why Writing a Book is One of the Best Investments You Can Make for Your Business

I remember when writers were worried that books may fade out entirely, as people became addicted to their smartphones and morning newspapers were no longer being delivered to every door. But, books have stood the test of changing times. In fact, there are far greater opportunities to get your book written, published and in the hands of an expanded audience than ever before. In addition to the very accessible Ebook, downloaded and ready to view in seconds, books are still being printed and bound, in embossed hardcover and meticulously designed glossy paperback, everyday. Here is why writing a book is one of the best, tried and true, investments in your business and your legacy. 

An Authority in Your Field

Probably one of the most obvious reasons to write a book is to establish credibility and authority within your field. It is proof that you really know your stuff when you  write the book on it! Expand your audience by being a trusted source of the  information people are searching for across many platforms, both digital and in the real world. Want more speaking gigs or media coverage? A book will illustrate all you have to offer, your full message and what got you where you are now.  

The Whole Picture

Blog posts, podcast interviews and social media blurbs are great, but they are only pieces of the whole puzzle. A book provides the author with an opportunity to showcase the full masterpiece. This isn’t just about marketing, this is about your readers getting a chance to thoroughly hear your message and understand why it’s worth their attention. 

A Lasting Bond

A good memoir, or business memoir, takes you deep into the mind and heart of the author. By writing this book you take your readers along a journey of growth and evolution, rich with the challenges you conquered in order to be sharing your story with them now. This is the ultimate tool to create the coveted know, like, and trust factor, and create a lasting bond with your audience. 

Educate, Heal & Empower

Why did you start your business in the first place? While being in control of your schedule and working from the beach with an umbrellaed drink in your hand is tantalizing, it’s not enough to fuel what it really takes to be an entrepreneur. Your drive comes from your authentic desire to improve the lives of others and elevate humanity as a whole. With your book you will educate your readers with the knowledge and wisdom you’ve gained through your real, raw human experience, while providing a space of healing by vulnerably sharing your truth. This connection and your success empowers your readers to take their lives, and dreams to the next level.  

Spark Change

We are living in a time of rapid transformation. Our world needs leaders guided by integrity. This is why it’s so important to get your message out there. Show the world what’s possible, get people fired up and burning with inspiration and the  motivation to make a change.  

Tangible, Timeless, Legacy 

Books have proven to stand the test of time. With these bound pages your words will be enthusiastically passed amongst friends, discovered by aspiring minds in a library, or stumbled upon by a curious patron in a used bookstore. Your tangible message will continue to reach new eyes and enlighten more hearts. Leave your mark on the world, continue to educate, heal and empower even after you’re gone. This is far more than a marketing tool, it’s your legacy. 

Getting it Done

You know you have a story worth telling. You know you have knowledge and wisdom that will benefit many. You also know you don’t have the time to sit down and actually write your book. This makes sense for a leader like you. And more than the time it takes, the process of organizing your ideas, teachings and stories, along with telling it in a way that will keep the reader's attention, can feel very overwhelming. 

This is where a skilled ghostwriter comes in. All you need to do is be an open book;)  As a professional ghostwriter I hold the space for you to tell your story while providing structure. I will guide you through the process with a capacity to listen beyond your words. I honor that this work is near and dear to your heart and treat you and the process with great care and attention while maximizing efficiency and minimizing your time and energetic output. 

Got a story to tell, I’d love to hear it!